{
  "id": 6948932,
  "title": "Where Boll & Branch draws the line on AI-generated advertising",
  "url": "https://urgent.news/2026/09/12/where-boll-branch-draws-the-line-on-ai-generated-advertising",
  "topic": "ai",
  "section": "AI",
  "published": "2026-09-12T15:34:51.000Z",
  "source": {
    "name": "Modern Retail",
    "slug": "modern-retail",
    "url": "https://www.modernretail.co/operations/where-boll-branch-draws-the-line-on-ai-generated-advertising/"
  },
  "original_language": "en",
  "account": null,
  "summary": "As companies take a stance on AI use, Boll & Branch is one of many brands integrating generative AI into their ad imagery and copy. On this week's episode of the Modern Retail Podcast, Boll & Branch Chief Creative Officer Kristen Deyco spoke about how the brand's playbook and frameworks around the use of AI.",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 1,
    "also_reported_by": []
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}