{
  "id": 6738005,
  "title": "Decathlon India's wholesale business grows 20-fold, adds 10% to revenue",
  "url": "https://urgent.news/2026/09/11/decathlon-indias-wholesale-business-grows-20-fold-adds-10-to-revenue",
  "topic": "finance",
  "section": "Finance & Markets",
  "published": "2026-09-11T08:57:19.000Z",
  "source": {
    "name": "Business Standard IN",
    "slug": "business-standard-in",
    "url": "https://www.business-standard.com/companies/news/decathlon-india-s-wholesale-business-grows-20-fold-adds-10-to-revenue-126091100594_1.html"
  },
  "original_language": "en",
  "account": null,
  "summary": "High-altitude terrains across Jammu & Kashmir, Leh & Ladakh, Himachal Pradesh and the Northeast, contribute more than 40 per cent of total B2B revenues",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 2,
    "also_reported_by": [
      {
        "outlet": "Business Standard IN",
        "title": "India FX deposits to help earn more revenue: RBI Governor Sanjay Malhotra",
        "url": "https://urgent.news/2026/09/11/india-fx-deposits-to-help-earn-more-revenue-rbi-governor-sanjay",
        "published": "2026-09-11T10:12:11.000Z"
      }
    ]
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}