{
  "id": 6691197,
  "title": "Bollywood is learning to make movies without those who make movies",
  "url": "https://urgent.news/2026/09/11/bollywood-is-learning-to-make-movies-without-those-who-make-movies",
  "topic": "business",
  "section": "Business",
  "published": "2026-09-11T02:30:32.000Z",
  "source": {
    "name": "The Ken",
    "slug": "the-ken",
    "url": "https://the-ken.com/story/bollywood-is-learning-to-make-movies-without-those-who-make-movies/"
  },
  "original_language": "en",
  "account": "Vikram Malhotra, a prominent figure in India's film industry, predicts that artificial intelligence will transform the filmmaking landscape. He envisions a future where a single individual can create a feature-length film akin to the scale of Game of Thrones within just ten days. Similarly, Saumil Gandhi, founder of Xanadu, an AI-native film studio, anticipates that a crew of 70 people may soon be replaced by a team of seven. The creative sector in India has been grappling with financial instability since the onset of the Covid-19 pandemic. Nine out of ten films released have been commercial failures, driven by high star fees and the dependency on unregulated lending markets that charge exorbitant interest rates. However, the industry is witnessing a shift as Bollywood explores the potential of AI to streamline production costs and regain control over the economics of filmmaking. This development has led studios like Abundantia Entertainment to establish dedicated AI-content divisions and forge partnerships with AI-driven production studios, ushering in an era where core creative talents collaborate with AI to craft compelling narratives that resonate with audiences.",
  "summary": "The post Bollywood is learning to make movies without those who make movies appeared first on The Ken .",
  "key_points": [
    "AI predicted to revolutionize Bollywood filmmaking",
    "Feature films could be made in ten days by one person",
    "AI-native studio aims to replace 70-person crews with seven"
  ],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 1,
    "also_reported_by": []
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}