{
  "id": 6610993,
  "title": "AirPods 5, Apple Watch Series 12, and Ultra 4 now available on Amazon",
  "url": "https://urgent.news/2026/09/10/airpods-5-apple-watch-series-12-and-ultra-4-now-available-on-amazon",
  "topic": "tech",
  "section": "Tech",
  "published": "2026-09-10T16:25:39.000Z",
  "source": {
    "name": "9to5Mac",
    "slug": "9to5mac",
    "url": "https://9to5mac.com/2026/09/10/airpods-5-apple-watch-series-12-and-ultra-4-now-available-on-amazon/"
  },
  "original_language": "en",
  "account": "Apple has unveiled its latest lineup of products, including the Apple Watch Ultra 4, Apple Watch Series 12, and AirPods 5. These new devices are set to hit store shelves on September 18, and are now available for pre-order on Amazon.\n\nIn the realm of wireless earbuds, Apple's AirPods 5 bring a host of new features at competitive prices. The two models now come equipped with Active Noise Cancellation, a feature absent in the previous AirPods 4 generation. However, the lower-priced model lacks on-stem volume controls and a wireless charging case. On the other hand, the higher-end model boasts an additional hour of battery life. After a few hours of hands-on experience, the improved Active Noise Cancellation has left a strong impression.\n\nThe Apple Watch Series 4 and Apple Watch Ultra 4 also bring significant upgrades to health tracking. Apple has introduced an all-new Health Sensing System, which enhances heart rate and heart rate variability (HRV) sensing with higher frequencies. This upgrade powers a new readiness score feature. Additionally, the watches now include Audio Intelligence features such as Live Rewind and Siri Recap. Furthermore, a fresh selection of Apple Watch bands is now available on Amazon, with special attention to the translucent Ocean Band options.",
  "summary": "Apple unveiled its new Apple Watch Ultra 4 and Apple Watch Series 12 lineup yesterday, plus the all-new AirPods 5. They hit shelves next Friday, September 18. Ahead of that launch, Apple’s new lineup is now available to pre-order on Amazon. Pre-order AirPods 5 Pre-order Apple Watch Series 12 Pre-order Apple Watch Ultra 4 more…",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 2,
    "also_reported_by": [
      {
        "outlet": "MacRumors",
        "title": "AirPods 5 and Apple Watch Series 12 Pre-Orders Open on Amazon, With Early Discount",
        "url": "https://urgent.news/2026/09/10/airpods-5-and-apple-watch-series-12-pre-orders-open-on-amazon-with",
        "published": "2026-09-10T14:08:39.000Z"
      }
    ]
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}