{
  "id": 6425764,
  "title": "Apple Store is down ahead of the Apple Event",
  "url": "https://urgent.news/2026/09/09/apple-store-is-down-ahead-of-the-apple-event",
  "topic": "tech",
  "section": "Tech",
  "published": "2026-09-09T13:54:48.000Z",
  "source": {
    "name": "Mashable",
    "slug": "mashable",
    "url": "https://mashable.com/tech/apple-store-down-iphone-event-2026"
  },
  "original_language": "en",
  "account": "On Wednesday morning, the Apple Store experienced an outage hours before the company's highly anticipated Apple Event. The tech giant's big unveiling event, where the new iPhone 18 lineup is expected to be released, saw the retail section of Apple's website displaying an error message. This isn't a crash, but rather an annual occurrence that precedes the introduction of new iPhones. As Apple prepares to introduce its first-ever foldable iPhone, it's clear that the storefront will undergo significant updates. The event, dubbed the \"Surprise and Shine\" event, is scheduled to take place at 10 a.m. PT at Apple Park in Cupertino, California. While attendees can watch the keynote live on YouTube and follow Mashable's live updates, the article highlights the significance of this event and the excitement surrounding the upcoming iPhone 18 release.",
  "summary": "Hours ahead of the big Apple Event, where the new iPhone 18 lineup is expected, Apple's website was down on purpose.",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 2,
    "also_reported_by": [
      {
        "outlet": "Times of India",
        "title": "Apple iPhone Duo likely specifications, price and release date",
        "url": "https://urgent.news/2026/09/09/apple-iphone-duo-likely-specifications-price-and-release-date",
        "published": "2026-09-09T11:45:22.000Z"
      }
    ]
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}