{
  "id": 6117478,
  "title": "Nexen Tire expands global reach as primary supplier for Hyundai's new Avante",
  "url": "https://urgent.news/2026/09/07/nexen-tire-expands-global-reach-as-primary-supplier-for-hyundais-new-6117478",
  "topic": "world",
  "section": "World",
  "published": "2026-09-07T08:52:02.000Z",
  "source": {
    "name": "The Korea Times",
    "slug": "the-korea-times-koreatimes",
    "url": "https://www.koreatimes.co.kr/business/companies/20260907/nexen-tire-expands-global-reach-as-primary-supplier-for-hyundais-new-avante"
  },
  "original_language": "en",
  "account": "Nexen Tire is set to supply tires for Hyundai Motor's redesigned Avante, marking an expansion of the company's global presence in markets where the compact sedan is sold. The manufacturer announced on Monday that it will provide original equipment tires for Hyundai's new Avante, with model variations tailored to accommodate local climate and road conditions. Initially, Nexen Tire plans to deliver the tires in Korea before extending deliveries to North America, the Middle East, Africa, and Europe.\n\nFor markets in Korea and North America, characterized by pronounced seasonal changes, the Avante will be equipped with 16-inch and 18-inch N'PRIZ S tires. Nexen Tire's N'PRIZ S utilizes 3D kerf technology to enhance grip on snowy roads, while its variable-pitch tread blocks help minimize road noise. The tire also employs a compound designed to strike a balance between fuel efficiency and wear resistance, according to Nexen Tire.\n\nIn Europe, where summer tires are widely utilized, the Avante will feature 16-inch N'BLUE S tires. Nexen Tire explains that N'BLUE S is engineered to improve wet-road braking and handling by optimizing grooves that make contact with the road.",
  "summary": "Nexen Tire is putting its tires on Hyundai Motor’s redesigned Avante as it seeks to expand its presence across markets where the compact sedan is sold. Nexen Tire said Monday it will supply original equipment tires for Hyundai Motor’s new Avante, with different models planned for markets based on local climate and road conditions. The company will initially supply the tires in Korea before…",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 2,
    "also_reported_by": [
      {
        "outlet": "The Korea Times",
        "title": "Nexen Tire expands global reach as primary supplier for Hyundai's new Avante",
        "url": "https://urgent.news/2026/09/07/nexen-tire-expands-global-reach-as-primary-supplier-for-hyundais-new",
        "published": "2026-09-07T08:07:02.000Z"
      }
    ]
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}