{
  "id": 5773832,
  "title": "Kevin O'Leary says he buys $29 Walmart jeans — but admits to spending $120 on a single pair of boxers",
  "url": "https://urgent.news/2026/09/04/kevin-oleary-says-he-buys-29-walmart-jeans-but-admits-to-spending-120",
  "topic": "finance",
  "section": "Finance & Markets",
  "published": "2026-09-04T11:00:00.000Z",
  "source": {
    "name": "Yahoo Finance",
    "slug": "yahoo-finance",
    "url": "https://finance.yahoo.com/markets/articles/kevin-oleary-says-buys-29-110000107.html"
  },
  "original_language": "en",
  "account": "Kevin O'Leary, known for his frugality and bluntness on Shark Tank, has gone viral for comparing the cost of a $29 pair of Walmart jeans he regularly wears to the $120 he spends on Egyptian cotton boxers from a Swiss brand. While O'Leary saves money on many items, he is willing to spend on things that directly impact his appearance and well-being. He doesn't buy expensive coffee and avoids unnecessary purchases, instead prioritizing investments that grow his wealth over time. O'Leary recommends a simple closet audit to determine which items in one's wardrobe are actually used, suggesting that most people only wear about 20% of their clothes while the rest remains untouched. He advises investing 15% of one's salary before spending it, which, if done starting at age 25, could result in over $1.5 million by retirement, according to historical returns from the S&P 500. The self-made millionaire emphasizes the importance of living below one's means and investing the remaining money to build long-term wealth.",
  "summary": null,
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 1,
    "also_reported_by": []
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}