{
  "id": 543323,
  "title": "Mastercard announces new lead for Eastern Europe, Middle East and Africa region",
  "url": "https://urgent.news/2026/08/11/mastercard-announces-new-lead-for-eastern-europe-middle-east-and",
  "topic": "business",
  "section": "Business",
  "published": "2026-08-11T07:38:35.000Z",
  "source": {
    "name": "Nairametrics",
    "slug": "nairametrics",
    "url": "https://nairametrics.com/2026/08/11/mastercard-announces-new-lead-for-eastern-europe-middle-east-and-africa-region/"
  },
  "original_language": "en",
  "account": "Mastercard recently appointed Yasemin Bedir as the new President of its Eastern Europe, Middle East and Africa (EEMEA) region, effective September 1st. Bedir brings over 20 years of experience to the role, having previously served as Division President for Eastern Europe and worked in various markets globally. She has been a key member of Mastercard's Management Committee since joining the company in 2007. As the new leader, Bedir will oversee all aspects of the company's operations across the region, collaborating with retailers, fintechs, financial institutions, governments, and businesses. Sachin Mehra, Mastercard's Chief Business Officer, praised Bedir's ability to inspire her teams and drive impact for customers and local economies. Bedir's appointment comes after Dimitrios Dosis was recently named Chief Commercial Payments Officer. Bedir's leadership is expected to strengthen Mastercard's position in the region and drive growth for years to come.",
  "summary": "Mastercard today announced that Yasemin Bedir has been appointed President of the company’s Eastern Europe, Middle East and Africa (EEMEA) region, effective 1 September. The post Mastercard announces new lead for Eastern Europe, Middle East and Africa region appeared first on Nairametrics .",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 4,
    "also_reported_by": [
      {
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        "url": "https://urgent.news/2026/08/10/european-stocks-pause-near-record-high-middle-east-economic-data-in",
        "published": "2026-08-10T22:00:07.000Z"
      },
      {
        "outlet": "Dawn Business",
        "title": "SBP warns of price spirals due to geopolitical developments in Middle East",
        "url": "https://urgent.news/2026/08/11/sbp-warns-of-price-spirals-due-to-geopolitical-developments-in-middle",
        "published": "2026-08-11T02:57:55.000Z"
      },
      {
        "outlet": "CNBC",
        "title": "Hotel giant says ‘growing middle class’ boosted hotel demand despite Middle East hit",
        "url": "https://urgent.news/2026/08/11/hotel-giant-says-growing-middle-class-boosted-hotel-demand-despite",
        "published": "2026-08-11T10:06:07.000Z"
      }
    ]
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}