{
  "id": 5376926,
  "title": "Why Cheap Link Building Is the Most Expensive Marketing You Can Buy",
  "url": "https://urgent.news/2026/09/03/why-cheap-link-building-is-the-most-expensive-marketing-you-can-buy",
  "topic": "business",
  "section": "Business",
  "published": "2026-09-03T12:00:00.000Z",
  "source": {
    "name": "Entrepreneur",
    "slug": "entrepreneur",
    "url": "https://www.entrepreneur.com/building-a-business/business-operations-logistics/why-cheap-link-building-is-the-most-expensive-marketing-you-can-buy"
  },
  "original_language": "en",
  "account": null,
  "summary": "The $199 backlink package is never 50 links from 50 real websites. Here's what cheap links cost after the invoice arrives.",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 1,
    "also_reported_by": []
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}