{
  "id": 5105422,
  "title": "Moroccan Atacadão seeks food products in Brazil",
  "url": "https://urgent.news/2026/09/02/moroccan-atacadao-seeks-food-products-in-brazil",
  "topic": "business",
  "section": "Business",
  "published": "2026-09-02T14:00:00.000Z",
  "source": {
    "name": "ANBA News Agency",
    "slug": "anba-news-agency",
    "url": "https://anba.com.br/en/moroccan-atacadao-seeks-food-products-in-brazil/"
  },
  "original_language": "en",
  "account": "Moroccan Atacadão, a Brazilian brand operating in North Africa, participated in a business matchmaking event in Brazil last week. The chain's Moroccan branch, managed by LabelVie, sought to import various food products from Brazil to Morocco. Atacadão Morocco's Trading & Purchasing Director, Hamza Badri, visited Brazil from August 24 to 28, citing Brazil's industrial prowess and competitive commodity prices as key reasons for the visit. Badri emphasized the company's interest in working directly with Brazilian suppliers, bypassing European traders, to establish long-term partnerships. The company is particularly interested in coffee, rice, biscuits, and confectionery. Badri expressed satisfaction with the preparedness and knowledge of the Brazilian suppliers he met. Six Arab companies and over 30 Brazilian companies interacted during the event, which included meetings on food and beverages and a visit to food plants in Paraná. The Halal do Brasil Project organized the program to promote Brazilian halal products globally. LabelVie manages brands like Burger King and Virgin Megastore in Morocco and Carrefour in Brazil. Atacadão, founded in Paraná in the 1960s, pioneered Brazil's cash-and-carry model and expanded into Morocco in 2012, now operating over 20 stores across the country.",
  "summary": "The supermarket chain combining retail and wholesale was created in Brazil. In Morocco, it is operated by a group that also owns the rights to other major retail brands. The post Moroccan Atacadão seeks food products in Brazil appeared first on ANBA News Agency .",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 1,
    "also_reported_by": []
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}