{
  "id": 5042837,
  "title": "GTA 6 extended look reaches 31.1m views on Netflix in four days, making it the most-viewed title last week",
  "url": "https://urgent.news/2026/09/02/gta-6-extended-look-reaches-31-1m-views-on-netflix-in-four-days",
  "topic": "culture",
  "section": "Culture",
  "published": "2026-09-02T07:51:21.000Z",
  "source": {
    "name": "GamesIndustry",
    "slug": "gamesindustry",
    "url": "https://www.gamesindustry.biz/gta-6-extended-look-reaches-311m-views-on-netflix-in-four-days-making-it-the-most-viewed-title-last-week"
  },
  "original_language": "en",
  "account": "Grand Theft Auto 6's extended look on Netflix claimed the top spot last week, garnering 31.1 million views in just four days, marking it the most-watched title that week. According to Variety, this four-day period ran from the premiere on August 27 to August 30, which concludes Netflix's weekly Top 10 viewing cycle. The 30-minute teaser led the English-language film chart in 87 out of 93 countries it was tracked in, outpacing Robert De Niro and Adam Scott's crime thriller, The Whisper Man. The premiere was exclusive to Netflix for six hours before its release on YouTube. Since then, the video on Rockstar Games' channel has amassed an additional 17 million views. Netflix defines a view as the total hours watched for a title divided by its length, implying that if a household watches a program twice, it's only counted once. In contrast, YouTube records a view once a video starts playing. Sensor Tower data revealed a substantial surge in Netflix's US mobile viewership, increasing by 35% hour-over-hour during the extended preview. Mobile users jumped by 50% compared to the average of the same period over the previous 12 weeks, while web traffic surged by 125%, causing a temporary crash on the streaming service. Take-Two CEO Strauss Zelnick previously told GamesIndustry.biz that the Netflix premiere served as one of the appetizers in its marketing strategy for the title, set to launch on November 19 for PS5 and Xbox Series X|S.",
  "summary": "The extended look of Grand Theft Auto 6 was the most-viewed title on Netflix last week, reaching 31.1 million views in four days. Read more",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 2,
    "also_reported_by": [
      {
        "outlet": "PC Gamer",
        "title": "That Grand Theft Auto 6 exclusive reveal worked out pretty well for Netflix: It was the platform's biggest show last week",
        "url": "https://urgent.news/2026/09/01/that-grand-theft-auto-6-exclusive-reveal-worked-out-pretty-well-for",
        "published": "2026-09-01T22:45:20.000Z"
      }
    ]
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}