{
  "id": 4920786,
  "title": "Nigeria begins building its first data-driven TV audience currency after 60,000-household survey",
  "url": "https://urgent.news/2026/09/01/nigeria-begins-building-its-first-data-driven-tv-audience-currency",
  "topic": "finance",
  "section": "Finance & Markets",
  "published": "2026-09-01T18:01:14.000Z",
  "source": {
    "name": "BusinessDay Nigeria",
    "slug": "businessday-nigeria",
    "url": "https://businessday.ng/technology/article/nigeria-begins-building-its-first-data-driven-tv-audience-currency-after-60000-household-survey/"
  },
  "original_language": "en",
  "account": null,
  "summary": "Nigeria has begun building what industry stakeholders describe as the country’s first credible, data-driven television audience currency, following a 60,000-household read more Nigeria begins building its first data-driven TV audience currency after 60,000-household survey",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 1,
    "also_reported_by": []
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}