{
  "id": 4713211,
  "title": "The Switch Sees Fuel Efficiency Drive Strongest-Ever Order Run For Electric Machines",
  "url": "https://urgent.news/2026/08/31/the-switch-sees-fuel-efficiency-drive-strongest-ever-order-run-for",
  "topic": "finance",
  "section": "Finance & Markets",
  "published": "2026-08-31T21:00:49.000Z",
  "source": {
    "name": "Hellenic Shipping News",
    "slug": "hellenic-shipping-news",
    "url": "https://www.hellenicshippingnews.com/the-switch-sees-fuel-efficiency-drive-strongest-ever-order-run-for-electric-machines/"
  },
  "original_language": "en",
  "account": "The electric machines business at The Switch has seen a record order run since the start of June, driven by increased emphasis on energy efficiency in newbuild vessels. The company has secured 13 orders so far, covering 59 permanent magnet machines for almost 50 oceangoing ships. July witnessed the strongest month for marine EM orders. Shipowners are prioritizing efficiency across the vessel, from design to equipment and power-system configurations, due to tighter decarbonisation rules and rising fuel costs. PM technology proves to be more fuel-efficient than conventional options, making it popular among owners choosing machinery for new vessels.\n\nJussi Puranen, Product Line Director for Electric Machines at The Switch, attributes this surge in orders to the market's growing focus on efficiency and the technology's proven track record. The company supplies PM generators and motors for shaft generator and propulsion applications, ranging from below 1 MW to over 10 MW, allowing owners to apply the same proven PM technology across various vessel requirements and power configurations.\n\nThe order intake also reflects demand across several important newbuilding segments, such as gas carriers, tankers, container ships, and car carriers. The Switch has supplied 700 megawatt-class PM machines for almost 600 deep-sea vessels since entering the marine market in 2014, working with close to 100 different shipowners. The company supplies custom electric machines and power electronics to system integrators and original equipment manufacturers, aiming to grow with marine, renewables, and industry customers who value their innovative technologies and optimized products.",
  "summary": "Buoyant newbuilding activity combined with a growing focus on energy efficiency and optimisation in newbuild specifications has helped drive one of the strongest-ever order runs for The Switch’s electric machines (EM) business. The Finnish power electronics specialist has secured 13 orders since the beginning of June, covering almost 50 oceangoing vessels and 59 permanent magnet ...",
  "key_points": [
    "The Switch secured 13 orders for 59 permanent magnet machines in June.",
    "Shipowners prioritize efficiency due to decarbonisation rules and fuel costs.",
    "PM technology is more fuel-efficient than conventional options."
  ],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 1,
    "also_reported_by": []
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}