{
  "id": 3957700,
  "title": "Why Apple’s next CEO shows you don’t need to ‘move out to move up’",
  "url": "https://urgent.news/2026/08/28/why-apples-next-ceo-shows-you-dont-need-to-move-out-to-move-up",
  "topic": "finance",
  "section": "Finance & Markets",
  "published": "2026-08-28T11:30:00.000Z",
  "source": {
    "name": "Fortune",
    "slug": "fortune",
    "url": "https://fortune.com/2026/08/28/why-apples-next-ceo-shows-you-dont-need-to-move-out-to-move-up/"
  },
  "original_language": "en",
  "account": "John Ternus is set to become Apple's new CEO, marking a departure from the trend of tech leaders joining companies after brief stints elsewhere. Andy Jassy, Amazon's CEO, joined the company 24 years before his promotion to the top role, while Satya Nadella began his Microsoft career only two years after graduating from university. This trend challenges the conventional wisdom that career advancement necessitates frequent job hopping. For decades, advice has suggested that long-term employment has become obsolete, as companies shifted towards downsizing and less-loyal employment practices. However, the tech sector, long perceived as the epitome of job mobility, now has leaders who climbed the ladder within their own organizations. The careers of these executives, like Ternus, are increasingly seen as the norm rather than the exception. Analyses of top executives from Fortune 100 firms reveal that the average career consisted of only three employers over 28 years, with an average tenure of 13 years at each position before reaching the executive level. Internal promotions are much more likely to lead to career advancement than external moves, as employers readily invest in nurturing potential from within. While there are benefits to changing jobs—such as personal growth and discovering new opportunities—stability within a firm builds trust and familiarity, crucial ingredients for success. The conventional \"move out to move up\" advice is thus questioned, as those aspiring to lead major corporations may need to reconsider the importance of internal mobility.",
  "summary": "For many workers, the best path up is still within.",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 1,
    "also_reported_by": []
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}