{
  "id": 3942333,
  "title": "Gen-Alpha Teens Are Quietly Becoming the Household’s Most Powerful Brand Influencers",
  "url": "https://urgent.news/2026/08/28/gen-alpha-teens-are-quietly-becoming-the-households-most-powerful",
  "topic": "business",
  "section": "Business",
  "published": "2026-08-28T10:00:00.000Z",
  "source": {
    "name": "Inc.",
    "slug": "inc",
    "url": "https://www.inc.com/kachelle-pratcher/gen-alpha-teens-are-quietly-becoming-the-households-most-powerful-brand-influencers/91396584"
  },
  "original_language": "en",
  "account": null,
  "summary": "Forget the focus group. Ask the teenager.",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 1,
    "also_reported_by": []
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}