{
  "id": 390410,
  "title": "Ceramic Apple Watch may return as soon as September",
  "url": "https://urgent.news/2026/08/09/ceramic-apple-watch-may-return-as-soon-as-september",
  "topic": "tech",
  "section": "Tech",
  "published": "2026-08-09T16:39:29.000Z",
  "source": {
    "name": "AppleInsider",
    "slug": "appleinsider",
    "url": "https://appleinsider.com/articles/26/08/09/ceramic-apple-watch-may-return-as-soon-as-september"
  },
  "original_language": "en",
  "account": null,
  "summary": "Apple is reportedly planning to bring back the ceramic Apple Watch case option. According to Bloomberg's Mark Gurman, a new ceramic Watch could be available as soon as this year, 9to5Mac reports. The ceramic case material was last offered in 2019 as part of the 'Apple Watch Edition Series 5'.\n\nThe ceramic Apple Watch was first introduced with the Series 2 in a white option, and a black variant was added with the Series 3. AppleInsider notes that the material was dropped entirely in 2020. The ceramic case featured a deep-gloss look and was highly resistant to scratches.\n\nCurrently, the Apple Watch Series 11 is available in aluminum or titanium, with the Apple Watch Ultra being titanium exclusively, 9to5Mac says. The titanium watches start at $699, compared to the $399 starting price for the cheapest Series 11.",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 5,
    "also_reported_by": [
      {
        "outlet": "TechRadar",
        "title": "‘My Apple Watch is going to hate this’: Our wearables are making us anxious and obsessive — Here’s what we can all do about it",
        "url": "https://urgent.news/2026/08/09/my-apple-watch-is-going-to-hate-this-our-wearables-are-making-us",
        "published": "2026-08-09T02:00:00.000Z"
      },
      {
        "outlet": "9to5Mac",
        "title": "Apple considers round screens and more radical designs for future Apple Watch revamp",
        "url": "https://urgent.news/2026/08/09/apple-considers-round-screens-and-more-radical-designs-for-future",
        "published": "2026-08-09T14:20:19.000Z"
      },
      {
        "outlet": "AppleInsider",
        "title": "2026 Apple Watch upgrade will be dull, but a big redesign is in progress",
        "url": "https://urgent.news/2026/08/09/2026-apple-watch-upgrade-will-be-dull-but-a-big-redesign-is-in",
        "published": "2026-08-09T14:41:18.000Z"
      },
      {
        "outlet": "Digital Trends",
        "title": "The Apple Watch could get outrageouly expensive with new premium models planned",
        "url": "https://urgent.news/2026/08/09/the-apple-watch-could-get-outrageouly-expensive-with-new-premium",
        "published": "2026-08-09T15:49:29.000Z"
      }
    ]
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}