{
  "id": 384477,
  "title": "Apple is mulling a screen-free wearable to rival Whoop and Fitbit Air: Report",
  "url": "https://urgent.news/2026/08/09/apple-is-mulling-a-screen-free-wearable-to-rival-whoop-and-fitbit-air",
  "topic": "tech",
  "section": "Tech",
  "published": "2026-08-09T14:29:30.000Z",
  "source": {
    "name": "Digital Trends",
    "slug": "digital-trends",
    "url": "https://www.digitaltrends.com/wearables/apple-is-mulling-a-screen-free-wearable-to-rival-whoop-and-fitbit-air/"
  },
  "original_language": "en",
  "account": "Apple is reportedly considering a screen-free wearable device to compete with Whoop and Fitbit Air, according to a Bloomberg report. The tech giant is exploring various form factors, including rings and earbuds, as the fitness tracker market continues to evolve. Apple's smartwatches have long been known for their reliable tracking of vital signs, and the company has been working closely with researchers and health institutions to expand its health services. With a vast user base and extensive data, Apple is well-positioned to develop groundbreaking health and wellness features. Although nothing has been confirmed, Apple's interest in a screen-free wearable could signal a significant shift in the company's approach to smartwatches, potentially even featuring a round display in the future.",
  "summary": "According to a report by Bloomberg, Apple is reportedly considering an overhaul of its wearable devices and one of those plans includes making a screen-free wrist-worn fitness tracker.",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 1,
    "also_reported_by": []
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}