{
  "id": 3745224,
  "title": "Planting fake customer reviews hurts businesses big time, study finds",
  "url": "https://urgent.news/2026/08/27/planting-fake-customer-reviews-hurts-businesses-big-time-study-finds",
  "topic": "science",
  "section": "Science",
  "published": "2026-08-27T13:20:01.000Z",
  "source": {
    "name": "Phys.org",
    "slug": "phys-org",
    "url": "https://phys.org/news/2026-08-fake-customer-businesses-big.html"
  },
  "original_language": "en",
  "account": null,
  "summary": "The capital of any business comes in (at least) two categories. There's the kind that has a price—land, cash holdings, etc.—and a less tangible, priceless kind. Reputational capital falls squarely into the latter category. Try as they might, companies cannot buy positive public opinion, even with the largest marketing budgets.",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 1,
    "also_reported_by": []
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}