{
  "id": 3740156,
  "title": "Three years after Kokai, The Trade Desk is betting on refinement with Zuma",
  "url": "https://urgent.news/2026/08/27/three-years-after-kokai-the-trade-desk-is-betting-on-refinement-with",
  "topic": "business",
  "section": "Business",
  "published": "2026-08-27T13:01:00.000Z",
  "source": {
    "name": "Digiday",
    "slug": "digiday",
    "url": "https://digiday.com/marketing/three-years-after-kokai-the-trade-desk-is-betting-on-refinement-with-zuma/"
  },
  "original_language": "en",
  "account": null,
  "summary": "The Trade Desk wants Zuma — the next version of its programmatic platform, Kokai — to be easier to use, and even harder to leave.",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 1,
    "also_reported_by": []
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}