{
  "id": 3634848,
  "title": "Chris Hansen Buys Ad Space Before ‘Primetime’ Screenings For His True-Crime Network",
  "url": "https://urgent.news/2026/08/27/chris-hansen-buys-ad-space-before-primetime-screenings-for-his-true",
  "topic": "culture",
  "section": "Culture",
  "published": "2026-08-27T01:33:12.000Z",
  "source": {
    "name": "Deadline",
    "slug": "deadline",
    "url": "https://deadline.com/2026/08/chris-hansen-buys-ad-space-before-primetime-screenings-1237052199/"
  },
  "original_language": "en",
  "account": null,
  "summary": "Chris Hansen, the former host of \"To Catch a Predator,\" has purchased ad space before screenings of A24's film \"Primetime,\" which is based on his rise to fame. The ads promote his true-crime streaming network, TruBlu, and feature Hansen quoting one of his famous lines from the show: \"I'm going to need everyone in the theater to take a seat right over there.\" According to Deadline and TheWrap, the ads will run exclusively in front of \"Primetime\" for at least the first four weeks of its theatrical run.\n\nThe film \"Primetime\" stars Robert Pattinson as Hansen and is directed by Lance Oppenheim. It tells the story of how \"To Catch a Predator\" became an NBC ratings hit and a pop culture sensation. Hansen was not involved with the making of the film, but IGN reports that he turned down a preliminary screening of the film and accused A24 of asking him to sign a \"very restrictive agreement.\"\n\nHansen's streaming network, TruBlu, offers true crime series and documentaries, including \"Takedown With Chris Hansen,\" a spiritual successor to \"To Catch a Predator.\" TheWrap and IGN both report that the ads feature a QR code that pops up on the screen, inviting viewers to join TruBlu.",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 5,
    "also_reported_by": [
      {
        "outlet": "The Hollywood Reporter",
        "title": "Chris Hansen Buys Ads Before Every Screening of A24’s ‘Primetime’ (Exclusive)",
        "url": "https://urgent.news/2026/08/26/chris-hansen-buys-ads-before-every-screening-of-a24s-primetime",
        "published": "2026-08-26T18:02:32.000Z"
      },
      {
        "outlet": "The A.V. Club",
        "title": "A very not-mad Chris Hansen buys ads before every screening of Primetime",
        "url": "https://urgent.news/2026/08/26/a-very-not-mad-chris-hansen-buys-ads-before-every-screening-of",
        "published": "2026-08-26T20:34:55.000Z"
      },
      {
        "outlet": "IGN",
        "title": "Chris Hansen Buys Advertisements for His True Crime Streaming Platform Before Every Single Screening of A24's Primetime Movie",
        "url": "https://urgent.news/2026/08/26/chris-hansen-buys-advertisements-for-his-true-crime-streaming",
        "published": "2026-08-26T21:58:47.000Z"
      },
      {
        "outlet": "TheWrap",
        "title": "Chris Hansen Buys Ads for His Predator Crime Network to Run Ahead of ‘Primetime’",
        "url": "https://urgent.news/2026/08/26/chris-hansen-buys-ads-for-his-predator-crime-network-to-run-ahead-of",
        "published": "2026-08-26T23:27:40.000Z"
      }
    ]
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}