{
  "id": 3446366,
  "title": "Ikea’s new collab turns Xbox controllers into furniture",
  "url": "https://urgent.news/2026/08/26/ikeas-new-collab-turns-xbox-controllers-into-furniture",
  "topic": "business",
  "section": "Business",
  "published": "2026-08-26T06:00:00.000Z",
  "source": {
    "name": "Fast Company",
    "slug": "fast-company",
    "url": "https://www.fastcompany.com/91595826/ikeas-new-collection-turns-xbox-controllers-into-furniture"
  },
  "original_language": "en",
  "account": "Ikea has launched a new furniture collection called Yxstaby, which is a collaboration with Xbox. The collection focuses on items that gamers might use in their homes. Many of the designs are inspired by the Xbox controller. For instance, there's a mint green pillow shaped like the controller's D pad, a metal dish resembling the controller's buttons, and a stool that resembles the thumbstick.\n\nIkea's designers collaborated closely with Xbox's designers to create these pieces. Carl Ledbetter, head of design for Xbox devices, noted that gaming has moved beyond the basement and happens in various parts of the home. Therefore, the collection aims to be versatile, suitable for use on computers, consoles, handheld devices, and even the floor.\n\nThe TV stand from the collection, for example, is designed to hold a large flat screen while also storing the console and its cords. It can be moved closer to the player as needed. The lounge chair is designed for edge-sitting during focused gaming and includes a pouch for storing controllers. It also serves well as a regular chair for reading or chatting.\n\nThe collection also includes playful elements. For instance, the thumbstick stool, designed by David Wahl and Elliott Hsu, is a scaled-up version of the controller's thumbstick, incorporating its exact geometries. The Yxstaby collection will be available in Ikea stores and online in the fall.",
  "summary": "For anyone who’s twiddled their way through several dozen hours of Halo or Grand Theft Auto , the newest Ikea home furnishings collection will probably look very familiar. The nine-item collection, named Yxstaby, is a collaboration between Ikea and Xbox focused on furniture and objects meant to be used by gamers. Several of the main design moves come directly from the Xbox controller itself.…",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 1,
    "also_reported_by": []
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}