{
  "id": 3260040,
  "title": "AI awaiting its iPhone moment, says Altman; needs to learn key Apple lesson",
  "url": "https://urgent.news/2026/08/25/ai-awaiting-its-iphone-moment-says-altman-needs-to-learn-key-apple",
  "topic": "ai",
  "section": "AI",
  "published": "2026-08-25T12:18:42.000Z",
  "source": {
    "name": "9to5Mac",
    "slug": "9to5mac",
    "url": "https://9to5mac.com/2026/08/25/ai-awaiting-its-iphone-moment-says-altman-needs-to-learn-key-apple-lesson/"
  },
  "original_language": "en",
  "account": "OpenAI CEO Sam Altman has likened the current artificial intelligence era to the smartphone revolution that took place before the launch of the iPhone. According to Altman, AI is still awaiting its \"iPhone moment\" where it completely transforms how people interact with technology. He believes that OpenAI and other AI companies have yet to discover the \"magic formula\" to bring AI into everyday consumer life, similar to how Apple found success by focusing on a few key products and saying \"no\" to many others. Altman also acknowledged that he was overly ambitious in his predictions about the speed at which AI would disrupt the economy, but expressed optimism that AI will ultimately create new opportunities for businesses, even those not directly related to AI. He predicts a surge in the creation of smaller businesses and an increase in demand for authentic, non-technological experiences.",
  "summary": "OpenAI CEO Sam Altman says that AI is still awaiting its iPhone moment, and that he needs to learn a key lesson from Apple . He also admits that he was overly ambitious in his idea of how quickly AI would disrupt the economy, but thinks that, paradoxically, the tech will create new opportunities for businesses that don’t use it …",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 2,
    "also_reported_by": [
      {
        "outlet": "Digital Trends",
        "title": "Apple’s new AI shopping assistant can help you choose your next iPhone or Mac",
        "url": "https://urgent.news/2026/08/24/apples-new-ai-shopping-assistant-can-help-you-choose-your-next-iphone",
        "published": "2026-08-24T19:15:30.000Z"
      }
    ]
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}