{
  "id": 3126653,
  "title": "Amazon Didn’t Drop That Package Into a Pool on Purpose, but It Should Have. Here’s What Richard Branson Would Have Done (and You Should Too)",
  "url": "https://urgent.news/2026/08/24/amazon-didnt-drop-that-package-into-a-pool-on-purpose-but-it-should",
  "topic": "business",
  "section": "Business",
  "published": "2026-08-24T22:16:36.000Z",
  "source": {
    "name": "Inc.",
    "slug": "inc",
    "url": "https://www.inc.com/stephanie-davis/amazon-package-pool-publicity-stunt-drone-technology/91395517"
  },
  "original_language": "en",
  "account": null,
  "summary": "It would have been a great publicity stunt, because it brought eyeballs to Amazon’s technology.",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 1,
    "also_reported_by": []
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}