{
  "id": 3119901,
  "title": "WildBrain Buys Personality AI In Deal Worth Up To $70 Million",
  "url": "https://urgent.news/2026/08/24/wildbrain-buys-personality-ai-in-deal-worth-up-to-70-million",
  "topic": "ai",
  "section": "AI",
  "published": "2026-08-24T21:47:25.000Z",
  "source": {
    "name": "Deadline",
    "slug": "deadline",
    "url": "https://deadline.com/2026/08/wildbrain-acquires-personality-ai-1237049261/"
  },
  "original_language": "en",
  "account": null,
  "summary": "WildBrain, the Canadian animation studio that owns and manages a huge library of family entertainment including Teletubbies, Strawberry Shortcake, Yo Gabba Gabba! and Inspector Gadget, has acquired 100% of Personality AI, a generative AI startup focused on bringing character experiences to life. The immediate purchase price was USD $11 million in cash plus 1 million […]",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 2,
    "also_reported_by": [
      {
        "outlet": "Variety",
        "title": "WildBrain Acquires ‘Kid Safe’ Generative-AI Platform Personality AI in Deal Worth up to $69 Million",
        "url": "https://urgent.news/2026/08/24/wildbrain-acquires-kid-safe-generative-ai-platform-personality-ai-in",
        "published": "2026-08-24T16:08:24.000Z"
      }
    ]
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}