{
  "id": 3111919,
  "title": "Amazon raised prices on Echo, Fire TV, and Kindle devices — here's how much more you're going to pay",
  "url": "https://urgent.news/2026/08/24/amazon-raised-prices-on-echo-fire-tv-and-kindle-devices-heres-how",
  "topic": "business",
  "section": "Business",
  "published": "2026-08-24T20:38:20.000Z",
  "source": {
    "name": "Tom's Guide",
    "slug": "tom-s-guide",
    "url": "https://www.tomsguide.com/audio/smart-speakers/amazon-raised-prices-on-echo-fire-tv-and-kindle-devices-heres-how-much-more-youre-going-to-pay"
  },
  "original_language": "en",
  "account": "Amazon recently raised prices on its range of devices, including Echo, Fire TV, and Kindle products. The price hikes vary, with some devices seeing an increase of up to 60%. Fortune was the first to report the changes, which were spotted by the publication. The most significant price jump was for the Echo Dot, which saw its price increase from $49 to $79, a 61.2% rise. Other affected devices include the Echo Dot Max, Echo Studio, Echo Show 5, Echo Show 8, Echo Show 11, and Echo Show 21. Fire TV Stick HD also saw a price increase, from $35 to $39, a 11.4% rise. The Kindle devices also got a price hike, with the original Kindle going from $109 to $149, an increase of 35.5%. Despite the price hikes, some Amazon devices may still be cheaper than competitors. For instance, the Echo Dot is still cheaper than the Google Home Speaker, which starts at $99. However, Amazon's timing for the price increases is curious, especially considering the company announced last week that Alexa+ would be available for free on its newest Fire TV devices.",
  "summary": "This past weekend, Amazon raised prices on most of its devices, including the Echo, Kindle, Fire TV and eero.",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 6,
    "also_reported_by": [
      {
        "outlet": "Android Authority",
        "title": "I’m quitting Kindle, and Amazon’s new DRM update proves why you should too",
        "url": "https://urgent.news/2026/08/22/im-quitting-kindle-and-amazons-new-drm-update-proves-why-you-should",
        "published": "2026-08-22T09:00:22.000Z"
      },
      {
        "outlet": "The Verge",
        "title": "Amazon just hiked the prices for Echo, Fire TV, and Kindle products by up to 60 percent",
        "url": "https://urgent.news/2026/08/22/amazon-just-hiked-the-prices-for-echo-fire-tv-and-kindle-products-by",
        "published": "2026-08-22T13:41:01.000Z"
      },
      {
        "outlet": "TechSpot",
        "title": "Amazon raises Echo, Kindle, Fire TV, and eero prices by up to 60%, blaming the memory crunch",
        "url": "https://urgent.news/2026/08/24/amazon-raises-echo-kindle-fire-tv-and-eero-prices-by-up-to-60-blaming",
        "published": "2026-08-24T10:15:00.000Z"
      },
      {
        "outlet": "Android Police",
        "title": "Kindle and Echo prices just jumped 60%. Here's what's actually worth buying now",
        "url": "https://urgent.news/2026/08/24/kindle-and-echo-prices-just-jumped-60-heres-whats-actually-worth",
        "published": "2026-08-24T11:42:26.000Z"
      },
      {
        "outlet": "TechCrunch",
        "title": "Amazon hikes hardware prices by 60 percent, blaming memory shortage",
        "url": "https://urgent.news/2026/08/24/amazon-hikes-hardware-prices-by-60-percent-blaming-memory-shortage",
        "published": "2026-08-24T19:54:50.000Z"
      }
    ]
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}