{
  "id": 2876845,
  "title": "KM Pharmaceutical targets global oral care market with Pororo products",
  "url": "https://urgent.news/2026/08/23/km-pharmaceutical-targets-global-oral-care-market-with-pororo-products",
  "topic": "business",
  "section": "Business",
  "published": "2026-08-23T22:07:02.000Z",
  "source": {
    "name": "The Korea Times",
    "slug": "the-korea-times",
    "url": "https://www.koreatimes.co.kr/business/companies/20260824/km-pharmaceutical-targets-global-oral-care-market-with-pororo-products"
  },
  "original_language": "en",
  "account": "Pyeongtaek, Gyeonggi Province - KM Pharmaceutical, a developer of hygiene products in Korea, has garnered attention with its Pororo-themed oral care products. The company, located in Pyeongtaek, Gyeonggi Province, is now aiming to expand its success globally. Established as an original equipment manufacturer (OEM) and original development manufacturer (ODM) for oral care, hair care, and beauty products, KM Pharmaceutical has already exported to 12 countries, but sees vast potential for growth in overseas markets. The company has recently established its second manufacturing plant in Pyeongtaek, dedicated to hair care and beauty products, further bolstering its export capabilities and aiming to reach an annual sales target of 100 billion won ($72 million). \"Our second factory is now operating at full capacity, while the first one is running at around 70 percent - but given the volume of orders we're receiving, it's likely that both plants will need to operate at full speed,\" said Hwang Min-young, production director of KM Pharmaceutical.",
  "summary": "PYEONGTAEK, Gyeonggi Province — KM Pharmaceutical, a hygiene product developer has created a sensation in Korea’s oral care market with its Pororo-themed toothpastes and toothbrushes. The company, which is based in Pyeongtaek, Gyeonggi Province, is now seeking to replicate that success overseas. KM Pharmaceutical already exports to 12 countries as an original equipment manufacturer (OEM) and…",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 2,
    "also_reported_by": [
      {
        "outlet": "The Korea Times",
        "title": "KM Pharmaceutical targets global oral care market with Pororo products",
        "url": "https://urgent.news/2026/08/23/km-pharmaceutical-targets-global-oral-care-market-with-pororo-products-2878206",
        "published": "2026-08-23T22:12:03.000Z"
      }
    ]
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}