{
  "id": 2802205,
  "title": "Cleanliness drive to be part of BJP’s Sewa Sankalp Abhiyan",
  "url": "https://urgent.news/2026/08/23/cleanliness-drive-to-be-part-of-bjps-sewa-sankalp-abhiyan",
  "topic": "world",
  "section": "World",
  "published": "2026-08-23T14:26:25.000Z",
  "source": {
    "name": "The Indian Express",
    "slug": "the-indian-express",
    "url": "https://indianexpress.com/article/india/bjp-sewa-sankalp-abhiyan-25-years-narendra-modi-vande-mataram-new-office-bearers-nitin-nabin-10846305/"
  },
  "original_language": "en",
  "account": "The Bharatiya Janata Party (BJP) is set to launch a month-long Sewa Sankalp Abhiyan on September 17, marking 25 years of Prime Minister Narendra Modi's leadership. During this time, the party plans to organize blood donation camps, clean-up drives, and promote the welfare schemes of the Modi government. The campaign will also highlight the birth anniversaries of two significant figures: Jana Sangh leader Deen Dayal Upadhyaya on September 25 and Prime Minister Modi on September 17. BJP sources reveal that cleanliness will be a key focus of the Sewa Sankalp Abhiyan, given the association of 'seva' or service with the party's political career. The Sewa Sankalp Abhiyan will coincide with the \"Seva Pakhwada\" observed by the BJP to celebrate Prime Minister Modi's birthday.",
  "summary": null,
  "key_points": [
    "BJP launches Sewa Sankalp Abhiyan on September 17",
    "Cleanliness emphasized as key focus of campaign",
    "Abhiyan coincides with Seva Pakhwada and Modi's birthday"
  ],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 2,
    "also_reported_by": [
      {
        "outlet": "The Indian Express - India",
        "title": "Cleanliness drive to be part of BJP’s Sewa Sankalp Abhiyan",
        "url": "https://urgent.news/2026/08/23/cleanliness-drive-to-be-part-of-bjps-sewa-sankalp-abhiyan-2810710",
        "published": "2026-08-23T14:26:25.000Z"
      }
    ]
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}