{
  "id": 2644340,
  "title": "Google’s new Pixel 11 offers an incredible camera feature that Apple should copy",
  "url": "https://urgent.news/2026/08/22/googles-new-pixel-11-offers-an-incredible-camera-feature-that-apple",
  "topic": "tech",
  "section": "Tech",
  "published": "2026-08-22T20:43:49.000Z",
  "source": {
    "name": "9to5Mac",
    "slug": "9to5mac",
    "url": "https://9to5mac.com/2026/08/22/pixel-11-new-camera-feature-apple-should-copy/"
  },
  "original_language": "en",
  "account": "Google's latest Pixel 11 lineup has introduced an impressive camera feature that Apple should consider emulating, according to a report. The new set of camera processing options empowers users with greater control over the appearance of their photos. This feature is called Camera Looks, reminiscent of Apple's Photographic Styles on the iPhone, which allows users to make adjustments before the photo is taken.\n\nWhile both systems offer preset options, Google's Camera Looks take it a step further. They provide a range of looks, including Editorial, Velvet, Classic, Digi, Black Tie, and Minimal. Each look is designed to capture a distinct style, moving away from the heavily processed smartphone photos and aiming to emulate the aesthetic of older photographs. For instance, the Digi look gives a low dynamic range, contrasty, and noisy appearance akin to small, pocketable cameras from the 2010s. On the other hand, Minimal offers a completely unprocessed look, with fewer HDR pipelines running, resulting in a more raw, true-to-life image.\n\nThis camera feature is a welcome addition to the Pixel 11 lineup, and it highlights the importance of offering users more control over how their photos look. Apple's Photographic Styles are a good starting point, but the company could further enhance its camera capabilities by introducing a more diverse range of looks, such as the Minimal style found in Google's Pixel 11.\n\nAs smartphone photography evolves, it's essential for companies like Apple to recognize that not all users desire the same look for their photos. By giving users more options for customizing their photo's processing, Apple can take a significant step towards becoming the best camera in the pocket.",
  "summary": "Earlier this month, Google unveiled its new Pixel 11 lineup. The phones themselves were rather similar compared to the previous Pixel 10 lineup, though they offer a few delightful quality of life improvements. One of those is a new set of camera processing options – allowing you to have far more control over what your photo will look like. On the cusp of the iPhone 18 Pro release , I’m hoping…",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 2,
    "also_reported_by": [
      {
        "outlet": "TechRadar",
        "title": "The best Google Pixel 11 Pro Fold cases — high-quality covers to protect your new foldable handset",
        "url": "https://urgent.news/2026/08/22/the-best-google-pixel-11-pro-fold-cases-high-quality-covers-to",
        "published": "2026-08-22T22:00:00.000Z"
      }
    ]
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}