{
  "id": 2461331,
  "title": "Amazon raises prices for its Echo smart speakers, Fire TV line, Kindle devices, and eero mesh networking systems to offset increases in memory and storage costs (Sebastian Herrera/Fortune)",
  "url": "https://urgent.news/2026/08/22/amazon-raises-prices-for-its-echo-smart-speakers-fire-tv-line-kindle",
  "topic": "business",
  "section": "Business",
  "published": "2026-08-22T00:15:00.000Z",
  "source": {
    "name": "Techmeme",
    "slug": "techmeme",
    "url": "https://fortune.com/2026/08/21/exclusive-amazon-quietly-hiked-prices-echo-fire-tv-kindle-eero-significant-increases-memory-costs/"
  },
  "original_language": "en",
  "account": null,
  "summary": "Amazon has increased prices for several of its devices, including Echo smart speakers, Fire TV products, Kindle e-readers, and eero mesh networking systems. The price hikes aim to offset rising memory and storage costs. According to Fortune, the base Echo Dot now costs $79.99, up from $49.99, while the Echo Show 11 is $249.99, up from $219.99.\n\nThe price increases also affect Kindle devices, with the 16-gigabyte Kindle rising to $149.99 from $109.99 and the 16-gigabyte Kindle Paperwhite to $199.99 from $159.99. Fire TV products have also seen price increases, with the Fire TV Stick HD now costing $39.99, up from $34.99, and the Fire TV Stick 4K Max rising to $84.99 from $59.99.\n\nAn Amazon spokeswoman confirmed the price increases, citing \"significant increases in memory and storage component costs\" in the consumer electronics industry. The company said it had absorbed these costs for as long as possible before adjusting prices. Amazon's eero mesh networking systems have also increased in price, with the eero 7 now costing $399.99, up from $349.99, and the eero Pro 7 rising to $799.99 from $699.99.",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 2,
    "also_reported_by": [
      {
        "outlet": "Tom's Hardware",
        "title": "SanDisk expansion cards for Xbox Series X|S now available on Amazon — alternative storage solution to Seagate, WD arrives on the market five years after the launch of the consoles",
        "url": "https://urgent.news/2026/08/21/sandisk-expansion-cards-for-xbox-series-x-s-now-available-on-amazon",
        "published": "2026-08-21T15:25:29.000Z"
      }
    ]
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}