{
  "id": 245249,
  "title": "Retail: In this supermarket, admission costs 100 euros",
  "url": "https://urgent.news/2026/08/07/einzelhandel-in-diesem-supermarkt-kostet-der-zutritt-100-euro",
  "topic": "business",
  "section": "Business",
  "published": "2026-08-07T02:00:00.000Z",
  "source": {
    "name": "Handelsblatt",
    "slug": "handelsblatt",
    "url": "https://www.handelsblatt.com/unternehmen/handel-konsumgueter/einzelhandel-in-diesem-supermarkt-kostet-der-zutritt-100-euro/100235869.html"
  },
  "original_language": "de",
  "account": "In the quiet town of Axstedt, a humble supermarket has emerged, challenging the trend of declining local stores. The store, known as \"Tante Enso,\" is not your typical shopping destination. Customers contribute to its operation by paying a mere 100 Euros to enter, a unique model that has gained local support.\n\nThe supermarket's entrance is marked by a bold headline, drawing attention to its distinctive pricing structure. The owner, Bernd Manitzky, and his girlfriend Olivia Akomewo, who live right across the street, have become regular visitors. Manitzky, a young man with a passion for shopping, describes the supermarket as a \"heavenly well\" and a \"big fridge for the village.\" His emotional reaction to the store's existence highlights the personal connection people have with this innovative concept.\n\nThe success of Tante Enso is a collective effort. Customers, through their 100 Euro entry fee, contribute to the store's operation. This model provides a lifeline for local businesses, offering a fresh perspective on the future of shopping in rural areas. The supermarket's unconventional approach to pricing not only sustains its operations but also fosters a sense of community among its patrons.",
  "summary": "Shopping at night is only allowed for those who buy shares. In a village in Lower Saxony, customers respect the unusual concept. Soon it could be a daily occurrence in hundreds of supermarkets.",
  "key_points": [
    "\"Tante Enso\" supermarket charges 100 Euro entry fee",
    "Owner Bernd Manitzky and girlfriend Olivia Akomewo live nearby",
    "Community-supported model sustains rural shopping concept"
  ],
  "editors_take": "The 100 Euro entry fee at Tante Enso supermarket redefines the traditional shopping experience, fostering community support and providing a lifeline for local businesses in rural areas.",
  "illustration": null,
  "coverage": {
    "outlets": 1,
    "also_reported_by": []
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}