{
  "id": 2348546,
  "title": "Watch: Mark Cuban Says You Can’t Fix Healthcare Until Every Price Is Known",
  "url": "https://urgent.news/2026/08/21/watch-mark-cuban-says-you-cant-fix-healthcare-until-every-price-is",
  "topic": "health",
  "section": "Health & Medicine",
  "published": "2026-08-21T09:00:00.000Z",
  "source": {
    "name": "KFF Health News",
    "slug": "kff-health-news",
    "url": "https://kffhealthnews.org/health-care-costs/interview-mark-cuban-fix-healthcare-full-price-transparency/"
  },
  "original_language": "en",
  "account": "Mark Cuban, a well-known entrepreneur and investor, recently expressed his views on the U.S. healthcare system in an interview with KFF Health News. Rather than focusing on whether the government or the private sector should lead the system, Cuban emphasized the importance of transparency in healthcare pricing.\n\nAccording to Cuban, without knowing the full cost of healthcare services, it is impossible to determine whether a single-payer or universal healthcare system would be better. He pointed to the success of his website, Mark Cuban Cost Plus Drugs, which sells generic prescription drugs at transparent prices, as an example of how transparency can be achieved. The website posts all its costs and charges a 15% markup, offering medications at significant discounts compared to private insurance plans or self-pay pharmacies.\n\nCuban believes that rebuilding trust in the U.S. healthcare system is crucial and suggested that transparency could help achieve this goal. He proposed that consumers should earn incentives for finding the best prices for non-emergency health services, with these purchases contributing to health insurance deductibles and out-of-pocket maximums. Additionally, Cuban advocated for breaking up large, vertically integrated health companies, which he claims have too much control over prices.\n\nWhile few lawmakers have taken up this cause, Cuban mentioned the Break Up Big Medicine Act, co-sponsored by senators Josh Hawley and Elizabeth Warren. The senator from Missouri and the senator from Massachusetts have both been vocal supporters of reforming the healthcare system.\n\nUltimately, Cuban argued that what matters most is transparency—the openness and visibility of healthcare contracts and negotiations, regardless of whether the government or private businesses are involved. He stressed that without knowing the terms of healthcare contracts, it is impossible to negotiate better deals.",
  "summary": "With his online pharmacy, Mark Cuban changed how generic drugs are sold — and he has thoughts about how to fix the healthcare system. The billionaire businessman talks to KFF Health News’ Julie Rovner to answer the question: “How Would You Fix It?”",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 1,
    "also_reported_by": []
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}