{
  "id": 217256,
  "title": "Celsius Shares Slump as Namesake Brand Sales Tumble",
  "url": "https://urgent.news/2026/08/06/celsius-shares-slump-as-namesake-brand-sales-tumble",
  "topic": "finance",
  "section": "Finance & Markets",
  "published": "2026-08-06T10:56:12.000Z",
  "source": {
    "name": "Bloomberg",
    "slug": "bloomberg",
    "url": "https://www.bloomberg.com/news/articles/2026-08-06/celsius-shares-slump-as-namesake-brand-sales-tumble"
  },
  "original_language": "en",
  "account": null,
  "summary": "Celsius Holdings Inc. shares tumbled after the energy drink maker’s second-quarter sales missed expectations and sales of its namesake brand fell.",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 1,
    "also_reported_by": []
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}