{
  "id": 214544,
  "title": "Americans turning to AI for financial advice but confidence low, poll shows",
  "url": "https://urgent.news/2026/08/06/americans-turning-to-ai-for-financial-advice-but-confidence-low-poll",
  "topic": "ai",
  "section": "AI",
  "published": "2026-08-06T10:24:52.000Z",
  "source": {
    "name": "Semafor",
    "slug": "semafor",
    "url": "https://www.semafor.com/article/08/06/2026/americans-turning-to-ai-for-financial-advice-despite-low-confidence-poll-shows"
  },
  "original_language": "en",
  "account": null,
  "summary": "A recent poll conducted by Gallup and Edward Jones reveals that 20% of Americans have turned to AI for financial advice, yet their confidence in its expertise is notably low. Only a minority, fewer than one in three respondents, expressed either some or a great deal of confidence in the financial advice they receive from AI. This confidence level is significantly lower compared to the 79% who have the same level of confidence in financial advisers. A notable generational divide emerges in the use of AI for financial guidance, with one-quarter of individuals under the age of 46 having utilized AI, in contrast to just 7% of baby boomers. Internet research emerged as the most popular source of financial guidance across all generations, with a majority of baby boomers seeking professional financial advice, while far fewer Gen Z and millennials followed suit.",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 2,
    "also_reported_by": [
      {
        "outlet": "The Hill",
        "title": "Few Americans confident in financial advice from AI: Gallup",
        "url": "https://urgent.news/2026/08/06/few-americans-confident-in-financial-advice-from-ai-gallup",
        "published": "2026-08-06T17:24:09.000Z"
      }
    ]
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}