{
  "id": 2124619,
  "title": "I built a gadget to keep my kids off screens. Paul McCartney invested 3 times.",
  "url": "https://urgent.news/2026/08/20/i-built-a-gadget-to-keep-my-kids-off-screens-paul-mccartney-invested",
  "topic": "business",
  "section": "Business",
  "published": "2026-08-20T11:28:01.000Z",
  "source": {
    "name": "Business Insider",
    "slug": "business-insider",
    "url": "https://www.businessinsider.com/yoto-founder-kids-screen-time-audio-player-2026-8"
  },
  "original_language": "en",
  "account": "Ben Drury, the founder of Yoto, created an audio player with no screen after witnessing a stroller with a tablet holder while shopping for his first child. This experience made him uneasy, as he believed it was not suitable for infants. Driven by fatherhood concerns and sleep deprivation, he started prototyping the Yoto player, which eventually became a business venture. Paul McCartney, a fan of the early version of Yoto, invested in the company in 2019, providing significant motivation for its growth. With partnerships with Disney and other brands, Yoto has reached over five million children worldwide. Drury's sons, now 11 and 13, still use the Yoto player, and he believes that screen time can be limited while still enjoying media through the device.",
  "summary": "Ben Drury was disturbed by a stroller with a built-in tablet holder. The experience helped inspire Yoto, his screen-free audio company for kids.",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 1,
    "also_reported_by": []
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}