{
  "id": 2061073,
  "title": "Dongwha Pharm takes Whal Myung Su global with K.O.D.",
  "url": "https://urgent.news/2026/08/20/dongwha-pharm-takes-whal-myung-su-global-with-k-o-d-2061073",
  "topic": "business",
  "section": "Business",
  "published": "2026-08-20T03:02:03.000Z",
  "source": {
    "name": "The Korea Times",
    "slug": "the-korea-times-koreatimes",
    "url": "https://www.koreatimes.co.kr/business/companies/20260820/dongwha-pharm-takes-whal-myung-su-global-with-kod"
  },
  "original_language": "en",
  "account": "Dongwha Pharm is expanding its popular digestive aid, Whal Myung Su, to the global market, marking the 129th year since the original creation of the product in Korea. The company recently introduced a new formulation titled Korea Original Digestive (K.O.D.) specifically designed for overseas consumers. Dongwha Pharm has also chosen K-pop group CORTIS as the new global ambassador to promote K.O.D., and intends to launch a comprehensive marketing campaign to showcase the product. The K.O.D. will be available in pharmacies and duty-free shops across Korea this month and eventually make its way to supermarkets, pharmacies, and Olive Young stores in the United States starting from September. In addition to these strategies, Dongwha Pharm will operate an exclusive K.O.D. brand store on Amazon. Drawing upon Whal Myung Su's 129-year lineage, K.O.D. offers a food product with flavors and ingredients adapted to suit the tastes of consumers in foreign countries. Dongwha Pharm is promoting K.O.D. under the slogan of a \"new cultural code for enjoying K-food,\" aiming to become a staple in the post-meal ritual for those relishing Korean cuisine.",
  "summary": "Dongwha Pharm is taking its flagship digestive aid Whal Myung Su to the U.S. market, 129 years after the product was first developed in Korea. The pharmaceutical company said Thursday that it has launched a new Whal Myung Su 1897 product, branded as Korea Original Digestive (K.O.D.), for overseas consumers. It has also selected K-pop group CORTIS as its new global brand ambassador and plans to…",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 2,
    "also_reported_by": [
      {
        "outlet": "The Korea Times",
        "title": "Dongwha Pharm takes Whal Myung Su global with K.O.D.",
        "url": "https://urgent.news/2026/08/20/dongwha-pharm-takes-whal-myung-su-global-with-k-o-d",
        "published": "2026-08-20T02:42:03.000Z"
      }
    ]
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}