{
  "id": 19975228,
  "title": "‘Are you going to sell fabric cut-pieces?’ How Noel Tata defied doubters to build a retail powerhouse",
  "url": "https://urgent.news/2026/11/14/are-you-going-to-sell-fabric-cut-pieces-how-noel-tata-defied-doubters",
  "topic": "finance",
  "section": "Finance & Markets",
  "published": "2026-11-14T11:19:09.000Z",
  "source": {
    "name": "Live Mint",
    "slug": "live-mint",
    "url": "https://www.livemint.com/news/india/noel-tata-trent-limited-zudio-stores-westside-india-11794650487904.html"
  },
  "original_language": "en",
  "account": "In 1999, the Tata Group's entry into apparel retail in India raised eyebrows, as modern retail was not an established concept in the country at the time. Noel Tata, who would later build and scale Westside, Zudio, and Star Bazaar under Trent, recalled the skepticism of the period when India's consumption engine was just beginning to take off and private labels were unheard of.",
  "summary": "Noel Tata recalled the scepticism surrounding Trent’s entry into apparel retail, when modern retail and private labels were unfamiliar in India. At the HT Leadership Summit, the Tata Trusts chairman recounted Trent's growth as a retail powerhouse",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 3,
    "also_reported_by": [
      {
        "outlet": "Hindustan Times",
        "title": "Noel Tata worries market listing will change the 'Tata way'",
        "url": "https://urgent.news/2026/11/14/noel-tata-worries-market-listing-will-change-the-tata-way",
        "published": "2026-11-14T08:49:20.000Z"
      },
      {
        "outlet": "Times of India",
        "title": "'Will change Tata way': Noel warns Tata Sons listing may put profits ahead of philanthropy",
        "url": "https://urgent.news/2026/11/14/will-change-tata-way-noel-warns-tata-sons-listing-may-put-profits",
        "published": "2026-11-14T11:43:40.000Z"
      }
    ]
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}