{
  "id": 19963572,
  "title": "Ecobank JoyBusiness SME Fair 2026 promises more shopping deals, networking and excitement ahead of Day 2",
  "url": "https://urgent.news/2026/11/14/ecobank-joybusiness-sme-fair-2026-promises-more-shopping-deals-19963572",
  "topic": "world",
  "section": "World",
  "published": "2026-11-14T08:14:00.000Z",
  "source": {
    "name": "Adom Online",
    "slug": "adom-online",
    "url": "https://www.adomonline.com/ecobank-joybusiness-sme-fair-2026-promises-more-shopping-deals-networking-and-excitement-ahead-of-day-2/"
  },
  "original_language": "en",
  "account": "The Ecobank JoyBusiness SME Fair 2026 continued on its second day, Saturday, November 14, at Ghud Park, Accra Mall. Visitors and business enthusiasts flocked to the event to explore a diverse array of Ghanaian products and services. The fair, organized by Joy News in collaboration with Ecobank, featured over 80 brands spanning various sectors such as food and beverages, fashion, beauty, agriculture, technology, finance, household products, real estate, and more.\n\nOn the first day of the exhibition, held on Friday, the event showcased a multitude of Ghanaian products and services, attracting a diverse crowd of shoppers and business enthusiasts. Notable exhibitors included Didi Shito, Corki Ventures, Gold Coast Foods' Sankofa Spices, and Manellah Foods, among others, in the food and beverage sector. Fashion and beauty brands such as Haute Xklusive and RNS Beauty also participated, displaying their latest collections.\n\nTechnology and digital services were well represented, with exhibitors like Galop Sea Limited showcasing laptops and accessories, while Xfromo Hypermart offered mobile phones and accessories, including Google Pixel devices. Katon 360 Technologies presented a digital platform for SMEs, while Solid Connect exhibited an application catering to artisans. Additionally, Atlantic Meridian EV exhibited electric vehicles, Sintex Tank offered water storage solutions, and DBS provided housing and roofing products.\n\nIn addition to the shopping experience, the fair provided participating businesses with a platform to introduce their products to new customers, generate sales, and establish contacts for future partnerships. Ecobank, MTN, the Ghana Export Promotion Authority (GEPA), and Glico Life were among the major institutions participating in the event. Entertainment and business opportunities were also a highlight, with Joy Prime's KMJ and content creator Quecy Official expected to engage exhibitors and patrons throughout the exhibition.",
  "summary": "The Ecobank JoyBusiness SME Fair 2026 enters its second day on Saturday, November 14, with shoppers, families and business enthusiasts expected at Ghud Park, Accra Mall, to explore a wide range of Ghanaian products and services. The first day of the three-day exhibition ended on a high note on Friday, drawing attention to the growing […]",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 2,
    "also_reported_by": [
      {
        "outlet": "MyJoyOnline Ghana",
        "title": "Ecobank JoyBusiness SME Fair 2026: Day One ends on high note as patrons urged not to miss remaining days",
        "url": "https://urgent.news/2026/11/13/ecobank-joybusiness-sme-fair-2026-day-one-ends-on-high-note-as",
        "published": "2026-11-13T18:44:59.000Z"
      }
    ]
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}