{
  "id": 19892,
  "title": "Web3 startup Bundle launches with $5.5 million pre-Seed round",
  "url": "https://urgent.news/2026/08/01/web3-startup-bundle-launches-with-5-5-million-pre-seed-round",
  "topic": "business",
  "section": "Business",
  "published": "2026-08-01T23:54:04.000Z",
  "source": {
    "name": "Wamda",
    "slug": "wamda",
    "url": "http://wamda.com/2026/07/web3-startup-bundle-launches-5-5-million-pre-seed-round"
  },
  "original_language": "en",
  "account": "UAE-based Web3 rewards startup Bundle has launched with a $5.5 million pre-Seed round, aimed at revolutionizing customer acquisition, engagement, and retention. The platform, co-founded by Bader Kalooti and Mostafa Wanas, enables brands to merge their incentive budgets into shared reward pools, allowing them to offer larger rewards and lower customer acquisition costs. Bundle's closed pilot across five markets rewarded over 1,100 winners, including a $50,000 grand prize, while participating brands experienced conversion rates up to 4x higher than traditional incentive campaigns.\n\nThe startup plans to launch in Singapore, Vietnam, and the Philippines, home to more than 50 founding brands. Bundle leverages blockchain technology and stablecoins to ensure transparent and cross-border reward distribution, while offering users seamless interactions like making purchases or referring friends to earn Bundle tickets. Brands benefit from a more engaging incentive model, predictable costs, and stronger marketing performance, all while eliminating the operational complexities associated with promotional campaigns.\n\nEarly results demonstrate strong momentum, with Bundle's collaborative approach proving effective in driving customer loyalty and growth at scale. Ethereal Ventures and Further Ventures led the $5.5 million pre-Seed round, bringing together Nascent, GSR, Scenius Capital, Anchorage Digital, and Nuwa Capital as co-investors. The funding will be utilized for product development and strategic partnerships to expand Bundle's global reach in the near future.",
  "summary": "Bundle, a UAE-based Web3 rewards startup founded by Bader Kalooti alongside Mostafa Wanas, has emerged from stealth after raising $5.5 million in a pre-Seed round led by Ethereal Ventures and Further, with participation from Nascent, GSR, Scenius Capital, Anchorage Digital, and Nuwa Capital. The startup is building a blockchain-powered rewards platform that enables brands to pool their incentive…",
  "key_points": [
    "UAE-based Web3 startup Bundle raises $5.5 million pre-Seed round",
    "Platform merges incentive budgets for larger rewards, lower acquisition costs",
    "Closed pilot rewarded 1,100 winners, boosted conversion rates 4x"
  ],
  "editors_take": null,
  "illustration": "https://urgent.news/ill/19892.png",
  "coverage": {
    "outlets": 1,
    "also_reported_by": []
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}