{
  "id": 19825571,
  "title": "English Soccer Still Inundated by Gambling Ads Despite Jersey Ban",
  "url": "https://urgent.news/2026/11/13/english-soccer-still-inundated-by-gambling-ads-despite-jersey-ban",
  "topic": "culture",
  "section": "Culture",
  "published": "2026-11-13T14:50:18.000Z",
  "source": {
    "name": "Front Office Sports",
    "slug": "front-office-sports",
    "url": "https://frontofficesports.com/article/english-soccer-still-inundated-by-gambling-ads-despite-jersey-ban/"
  },
  "original_language": "en",
  "account": "English soccer continues to be inundated with gambling advertisements, even after a ban on front-of-shirt sponsorship was put in place. Despite clubs finding a way to keep gambling sponsorship flowing in, fans have seen little change. The U.K. government and Premier League encouraged clubs to act voluntarily before full self-regulation could be enforced. Gambling companies typically pay twice as much as other firms for front-of-shirt deals, and have retained their access to this most effective advertising channel. The ban only removed around 10% of total messages, with half this reduction offset by increased exposure on sleeves, training kits, and LED screens. Clubs have managed to maintain sponsorship revenue, with combined annual values rising from $89 million (£67 million) to $99 million (£75 million) for eight clubs that had to find new sponsors. However, soccer at lower levels in England remains heavily saturated with gambling sponsorship.",
  "summary": "The ban on front-of-shirt gambling ads looks strict, but it’s largely cosmetic.",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 1,
    "also_reported_by": []
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}