{
  "id": 19808336,
  "title": "Lindsay Carter Cried Canceling Set Active’s $10M Black Friday Drop. Here’s Why She Did It Anyway",
  "url": "https://urgent.news/2026/11/13/lindsay-carter-cried-canceling-set-actives-10m-black-friday-drop",
  "topic": "business",
  "section": "Business",
  "published": "2026-11-13T12:00:00.000Z",
  "source": {
    "name": "Inc.",
    "slug": "inc",
    "url": "https://www.inc.com/annabel-burba/lindsey-carter-set-active-cancels-10-million-black-friday-drop/91435977"
  },
  "original_language": "en",
  "account": null,
  "summary": "After supply chain bottlenecks threatened shipping deadlines, the activewear brand founder and CEO tells Inc. ‘it was a big wake-up moment.’",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 1,
    "also_reported_by": []
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}