{
  "id": 19768991,
  "title": "How to Turn Foresight Into Products Consumers Want",
  "url": "https://urgent.news/2026/11/13/how-to-turn-foresight-into-products-consumers-want",
  "topic": "business",
  "section": "Business",
  "published": "2026-11-13T06:00:00.000Z",
  "source": {
    "name": "Business of Fashion",
    "slug": "business-of-fashion",
    "url": "https://www.businessoffashion.com/articles/innovation/how-to-turn-foresight-into-products-consumers-want/"
  },
  "original_language": "en",
  "account": null,
  "summary": "At a panel hosted by BoF and Marcolin in New York, IC! Berlin’s Davide Lunghi, WGSN’s Cassandra Napoli and fashion designer Jacques Agbobly joined BoF’s Yasmine Dahlberg to discuss how brands can anticipate what customers want next and why instinct and craft still set products apart.",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 1,
    "also_reported_by": []
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}