{
  "id": 19687762,
  "title": "Welch’s holiday microdrama embraces Y2K nostalgia as Gen Z become parents",
  "url": "https://urgent.news/2026/11/12/welchs-holiday-microdrama-embraces-y2k-nostalgia-as-gen-z-become",
  "topic": "business",
  "section": "Business",
  "published": "2026-11-12T17:36:00.000Z",
  "source": {
    "name": "Marketing Dive",
    "slug": "marketing-dive",
    "url": "https://www.marketingdive.com/news/welchs-holiday-microdrama-embraces-y2k-nostalgia-as-gen-z-become-parents/874453/"
  },
  "original_language": "en",
  "account": null,
  "summary": "“Before the Toast” shows off the brand’s line of sparkling juices and is part of a larger social-forward campaign which includes an Instacart integration.",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 1,
    "also_reported_by": []
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}