{
  "id": 19502751,
  "title": "The Billion-Dollar Deal Between Primary Wave & Kobalt | Billboard On The Record",
  "url": "https://urgent.news/2026/11/11/the-billion-dollar-deal-between-primary-wave-kobalt-billboard-on-the",
  "topic": "culture",
  "section": "Culture",
  "published": "2026-11-11T14:00:00.000Z",
  "source": {
    "name": "Billboard",
    "slug": "billboard",
    "url": "https://www.billboard.com/video/billion-dollar-deal-primary-wave-kobalt-on-the-record/"
  },
  "original_language": "en",
  "account": "Billboard On The Record delves into the monumental $1 billion acquisition of Kobalt by Primary Wave. CEO Larry Mestel and Kobalt CEO Laurent Hubert join in an exclusive interview to discuss the implications of this deal. Mestel highlights that Primary Wave now owns legendary music catalogs, including those of Prince, Bob Marley, Stevie Nicks, Whitney Houston, and James Brown. The duo emphasizes the company's unique role in producing various forms of media, from biographical films to immersive experiences. Hubert acknowledges the rapid rise of music acquisitions and mergers, attributing it to the industry's current state.",
  "summary": "The business of music is changing, and the stakes have never been higher. Following Primary Wave’s $1 billion acquisition of Kobalt, Primary Wave CEO/founder Larry Mestel and Kobalt CEO Laurent Hubert join Billboard On The Record host Kristin Robinson in an exclusive interview to break down the deal and what it means for the future […]",
  "key_points": [
    "Primary Wave acquires Kobalt for $1 billion",
    "Kobalt owns catalogs of Prince, Marley, Nicks, Houston, Brown",
    "Larry Mestel and Laurent Hubert discuss deal implications"
  ],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 1,
    "also_reported_by": []
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}