{
  "id": 19436675,
  "title": "The untapped potential of everyday business balances",
  "url": "https://urgent.news/2026/11/11/the-untapped-potential-of-everyday-business-balances-19436675",
  "topic": "business",
  "section": "Business",
  "published": "2026-11-11T03:00:00.000Z",
  "source": {
    "name": "The National Business",
    "slug": "the-national-business",
    "url": "https://www.thenationalnews.com/advertorial/2026/11/11/the-untapped-potential-of-everyday-business-balances/"
  },
  "original_language": "en",
  "account": "For businesses in the UAE, financial growth often necessitates significant decisions such as expanding into new markets or taking on larger projects. These ventures require careful financial planning and sufficient capital. However, opportunities exist to boost financial performance without making substantial investments. Funds held in business accounts are typically designated for specific purposes like meeting upcoming expenses, purchasing inventory, or supporting future expansion. While these balances are crucial for daily operations, they can also generate additional earnings. This prompts business owners and finance teams to consider whether their account balances are maximizing their potential value. Business accounts are not merely transactional tools; selecting the right banking account can yield additional earnings during the period those funds remain in the account. The size of the balance, applicable interest rate, and duration of eligibility influence the potential return. Beyond day-to-day transactions, the right account can unlock greater value from the funds that businesses already maintain. National Bank of Fujairah (NBF) capitalizes on this opportunity by providing eligible new-to-bank business customers across its wholesale banking segments with the chance to earn up to 4% per annum in bonus earnings on eligible fresh funds held in AED and USD Current and Call Accounts. This campaign, which runs until November 30, 2026, is open to customers who open qualifying accounts and maintain a minimum average monthly balance of Dh500,000 or $500,000 in fresh funds. The bonus earnings rate varies based on the applicable balance slab. Earnings are calculated monthly and credited to eligible accounts for up to three qualifying months, provided the campaign terms and conditions are met. Unlike products requiring funds to be committed to separate investment vehicles, the offer is tied to qualifying balances in eligible business accounts. This enables businesses to earn additional earnings while retaining access to funds for operational needs. NBF also provides Shariah-compliant banking options through NBF Islamic, catering to businesses with specific banking preferences and requirements. Business decision-makers should evaluate banking options beyond headline rates, considering how potential benefits align with financial priorities. Factors like account eligibility, balance requirements, and the duration of bonus earnings can help finance teams identify opportunities that align with existing financial plans. For instance, a business anticipating a major supplier payment could assess how available balances could generate additional earnings before those funds are required. NBF's new-to-bank Business Banking campaign offers eligible businesses the chance to benefit from their qualifying balances, illustrating how banking solutions can provide additional financial value while supporting ongoing operational requirements.",
  "summary": "For businesses across the UAE, growth often comes with significant financial decisions. Expanding into new markets, investing in equipment or taking on larger projects all require careful planning and sufficient capital. Yet opportunities to improve financial performance do not always depend on making a major investment. Funds maintained in business accounts are typically set aside for a purpose,…",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 1,
    "also_reported_by": []
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}