{
  "id": 19431874,
  "title": "Ourhome Enters All Costco Stores in Japan, Australia, New Zealand",
  "url": "https://urgent.news/2026/11/11/ourhome-enters-all-costco-stores-in-japan-australia-new-zealand",
  "topic": "business",
  "section": "Business",
  "published": "2026-11-11T02:42:51.000Z",
  "source": {
    "name": "BusinessKorea",
    "slug": "businesskorea",
    "url": "https://www.businesskorea.co.kr/news/articleView.html?idxno=280972"
  },
  "original_language": "en",
  "account": "Ourhome has recently expanded its presence by entering all Costco stores in Japan, Australia, and New Zealand. Starting November 1, the company began selling two of its products—stir-fried shredded dried squid and rich boneless galbitang—at 37 Japanese Costco stores. In August, Ourhome secured regular listings for its Altari Kkakdugi in 15 Australian and one New Zealand Costco store. The company aims to bolster its core businesses, such as foodservice and distribution, and propel its global food business as a growth driver. To achieve this, Ourhome is localizing its products to suit specific markets, considering factors like ingredient selection, product composition, and marketability through tasting events. Over the past year, export sales from January to October grew by around 13% compared to the same period last year. The Costco Japan listing was achieved following successful sales at a local tasting event called \"Super Demo.\" Prior to the regular launch, Ourhome held a seven-day Super Demo event at five Japanese Costco stores, selling out all prepared inventory. Initial export volumes for the regular listing surged up to seven times the event period. Altari Kkakdugi, now available in Australia and New Zealand, has also experienced strong local sales, with supplied volumes depleted in about three weeks since regular sales began in August. In October, Ourhome strengthened its global distribution network by participating in SIAL Paris 2026, the world's largest food exhibition in France. During the event, the company held around 200 export consultations with buyers from major global distribution channels, including Costco, and won the Grand Prix in the frozen food category with its innovative product \"Magic Soba.\" An Ourhome official expressed pride in achieving this milestone, stating that they will expand sales to more countries and regions across Asia and the Americas, introducing Ourhome's K-food to a broader international audience.",
  "summary": "Ourhome has consecutively placed K-food products in all Costco stores in Japan as well as Australia and New Zealand.Starting on Nov. 1, Ourhome began regular sales of “Ourhome Stir-fried Shredded Dried Squid” and “Ourhome Rich Boneless Galbitang” at 37 Costco stores in Japan. Earlier, in August, it",
  "key_points": [
    "Ourhome expands to Costco stores in Japan, Australia, New Zealand.",
    "Products include stir-fried squid and galbitang.",
    "Sales grew 13% year-over-year in export markets."
  ],
  "editors_take": "Expanding into major Costco markets across Oceania and Asia signals a strategic shift toward using localized K-food products as the primary engine for the company's global distribution growth.",
  "illustration": null,
  "coverage": {
    "outlets": 1,
    "also_reported_by": []
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}