{
  "id": 19406147,
  "title": "How ‘Boring’ Businesses Can Turn Black Friday Into a Competitive Advantage",
  "url": "https://urgent.news/2026/11/10/how-boring-businesses-can-turn-black-friday-into-a-competitive",
  "topic": "business",
  "section": "Business",
  "published": "2026-11-10T20:00:00.000Z",
  "source": {
    "name": "Entrepreneur",
    "slug": "entrepreneur",
    "url": "https://www.entrepreneur.com/building-a-business/marketing/how-boring-businesses-can-turn-black-friday-into-a-competitive-advantage"
  },
  "original_language": "en",
  "account": null,
  "summary": "Black Friday isn't just for big retailers. Here's how small businesses can attract customers, boost sales and stand out without big budgets.",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 1,
    "also_reported_by": []
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}