{
  "id": 19300492,
  "title": "Amazon just announced the dates of its extra-long Black Friday Week sale: Everything we know so far",
  "url": "https://urgent.news/2026/11/10/amazon-just-announced-the-dates-of-its-extra-long-black-friday-week",
  "topic": "tech",
  "section": "Tech",
  "published": "2026-11-10T06:00:00.000Z",
  "source": {
    "name": "Mashable",
    "slug": "mashable",
    "url": "https://mashable.com/tech/amazon-black-friday-2026-everything-to-know"
  },
  "original_language": "en",
  "account": "Amazon has announced its extended Black Friday Week sale, which will run from November 19 to November 30. This is the fourth consecutive year that Amazon has begun its Black Friday sale at least a week early, with the holiday itself falling on November 27 this year. Competitors such as Best Buy, Target, Walmart, and Kohl's are also offering Black Friday deals throughout November, catering to early shoppers concerned about popular items selling out.\n\nKey details about Amazon's sale include:\n- The sale begins at 3 a.m. ET (12 a.m. PT) on Thursday, November 19.\n- It is not exclusive to Prime members; anyone can shop during the holiday deals.\n- Due to rising costs like fuel, tariffs, and the memory shortage (RAMageddon), Amazon's prices may not be as low as previous years. Notable price increases include Kindle e-readers, Fire TV Sticks, and Echo smart speakers.",
  "summary": "Amazon has announced its plans to host an extended Black Friday Week & Cyber Monday sale from Nov. 19 to 30.",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 3,
    "also_reported_by": [
      {
        "outlet": "Tom's Guide",
        "title": "The Urevo CyberMega is a fast folding treadmill that’s the perfect space-saving solution for home training — I gave it 4 stars when I tested it and it just hit its lowest ever price in the early Black Friday sales",
        "url": "https://urgent.news/2026/11/09/the-urevo-cybermega-is-a-fast-folding-treadmill-thats-the-perfect",
        "published": "2026-11-09T11:08:28.000Z"
      },
      {
        "outlet": "IGN",
        "title": "Get a Nintendo Switch 2 Console for as Low as $434 During the AliExpress Black Friday Sale",
        "url": "https://urgent.news/2026/11/09/get-a-nintendo-switch-2-console-for-as-low-as-434-during-the",
        "published": "2026-11-09T17:50:00.000Z"
      }
    ]
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}