{
  "id": 19170306,
  "title": "Pepsi’s holiday push includes bigger retail presence, soda for Santa",
  "url": "https://urgent.news/2026/11/09/pepsis-holiday-push-includes-bigger-retail-presence-soda-for-santa",
  "topic": "business",
  "section": "Business",
  "published": "2026-11-09T15:16:00.000Z",
  "source": {
    "name": "Marketing Dive",
    "slug": "marketing-dive",
    "url": "https://www.marketingdive.com/news/pepsis-holiday-push-includes-bigger-retail-presence-soda-for-santa/874072/"
  },
  "original_language": "en",
  "account": null,
  "summary": "The beverage brand is also increasing its marketing efforts around the football season for efforts that build on its “Food Deserves Pepsi” platform.",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 1,
    "also_reported_by": []
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}