{
  "id": 19093025,
  "title": "‘I can’t believe he is one of us’ – inside Salah’s life in Trabzon",
  "url": "https://urgent.news/2026/11/09/i-cant-believe-he-is-one-of-us-inside-salahs-life-in-trabzon",
  "topic": "world",
  "section": "World",
  "published": "2026-11-09T04:33:56.000Z",
  "source": {
    "name": "Adom Online",
    "slug": "adom-online",
    "url": "https://www.adomonline.com/i-cant-believe-he-is-one-of-us-inside-salahs-life-in-trabzon/"
  },
  "original_language": "en",
  "account": "In August, Mohamed Salah, fresh from a holiday in Mykonos, made an unexpected arrival in Trabzon, Turkey, where he joined Trabzonspor. The club president, Ertugrul Dogan, advised him to wear the black away kit instead of his Liverpool home kit, which became equally popular. Fans greeted him with fanfare upon his arrival, and the demand for his signature kit quickly exceeded supply. Trabzonspor's merchandise revenue skyrocketed three months post-Salah's arrival, and regional airports are experiencing increased traffic. Salah has quickly become a symbol of unity in a city that considers him their ambassador, and his influence extends to social media, where his combined Instagram followers outnumber the club's own following. On the pitch, Salah has contributed 10 goals and five assists in all competitions, driving Trabzonspor's pursuit of the Turkish Super Lig title. Despite the influx of fans and commercial benefits, Salah's primary motivation was to focus on his football without the distractions of his previous club. The move has proven fruitful, and Salah continues to set standards in his fitness regime. The decision to stay in Trabzon, or potentially move to Saudi Arabia after his current contract expires in 2028, remains uncertain, but his impact on Turkish football and the wider Muslim world is undeniable.",
  "summary": "Back in August, when Mohamed Salah landed in Istanbul after flying in from his holiday in Mykonos, he wore Trabzonspor’s burgundy and blue home strip as he stepped out of the plane to be greeted by thousands of fans. That kit sold out almost instantly. Later that day, as Salah headed to Trabzon in north-east […]",
  "key_points": [],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 3,
    "also_reported_by": [
      {
        "outlet": "BBC Sport",
        "title": "'I can't believe he is one of us' - inside Salah's life in Trabzon",
        "url": "https://urgent.news/2026/11/08/i-cant-believe-he-is-one-of-us-inside-salahs-life-in-trabzon",
        "published": "2026-11-08T07:30:01.000Z"
      },
      {
        "outlet": "Yahoo Sports",
        "title": "'I can't believe he is one of us' - inside Salah's life in Trabzon",
        "url": "https://urgent.news/2026/11/08/i-cant-believe-he-is-one-of-us-inside-salahs-life-in-trabzon-18890689",
        "published": "2026-11-08T07:53:56.000Z"
      }
    ]
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}