{
  "id": 18462708,
  "title": "Inflation Just Hit 3.7%. History Says to Own Companies That Can Do This 1 Thing.",
  "url": "https://urgent.news/2026/11/06/inflation-just-hit-3-7-history-says-to-own-companies-that-can-do-this",
  "topic": "finance",
  "section": "Finance & Markets",
  "published": "2026-11-06T07:30:00.000Z",
  "source": {
    "name": "Motley Fool",
    "slug": "motley-fool",
    "url": "https://www.fool.com/investing/2026/11/06/inflation-history-says-own-stocks-1-thing/?source=iedfolrf0000001"
  },
  "original_language": "en",
  "account": "In September, the Consumer Price Index surged 3.7%, a sharp rise from the previous month and well above the Federal Reserve's 2% target. With no fresh inflation data forthcoming for another week, investors are left to navigate this inflationary trend. History underscores the importance of investing in companies with pricing power to weather these conditions. Companies with pricing power can pass on higher costs to customers, preserving their profitability despite inflation. This ability often stems from a strong, differentiated product or service that commands a premium in the market. Apple, Ferrari, and American Express exemplify companies with such pricing power. Apple's iPhone and Apple ecosystem, Ferrari's limited-supply luxury vehicles, and American Express's premium credit cards all demonstrate strong demand and high margins, allowing these companies to weather inflationary pressures. These companies have developed economic moats through brand loyalty, scarcity, and premium pricing, making them attractive investments in an inflationary environment. However, investors should carefully analyze the valuation of these stocks before committing capital.",
  "summary": "Businesses that possess this valuable characteristic can better navigate the current environment.",
  "key_points": [
    "September Consumer Price Index rose 3.7%, surpassing Federal Reserve's 2% target",
    "Companies with pricing power can maintain profitability during inflation",
    "Apple, Ferrari, and American Express demonstrate strong pricing power"
  ],
  "editors_take": null,
  "illustration": null,
  "coverage": {
    "outlets": 1,
    "also_reported_by": []
  },
  "ai_generated": true,
  "disclaimer": "Summaries, key points and the editor’s take are written by software from other outlets’ reporting and may contain errors — always check the linked original."
}